From June 18 to July 5, 2026, the Aushopping Bordeaux Lac complex will host a massive event where several burger chains will compete before the eyes—and especially the taste buds—of the public. The concept? You taste, you vote… and you might even walk away with a trip down Route 66. That’s it.
A gourmet competition where the people of Bordeaux become the official judges
Here, there are no ultra-strict culinary juries or intimidating food critics: it’s the visitors who decide the grand winner. For over two weeks, festival-goers will be able to sample different burger creations and vote for their favorite based on five specific criteria: the bun, the meat, the combination of ingredients, the presentation, and originality.
The special highlight of this Bordeaux edition is the special appearance of Mora mora, THE local stand that’s sure to make a splash in this championship. Suffice it to say, the competition is going to be fierce!
The idea is simple: after tasting your favorite burger, just scan the QR code on the ticket to cast your vote. Super cool bonus: every entry automatically enters you into a drawing to win a trip down the legendary Route 66. Yes, the kind of American road trip we all dream of taking at least once in our lives.
And between us, voting after eating a huge, juicy burger is probably one of the most enjoyable tasks anyone could ask us to do.
